Hello! đź‘‹

My name is Chad, and I do words.

The world is full of stories. It’s my job to tell them and make sure they are heard by the people who need to hear them. I’ve spent the last 10 years in content marketing. My work is driven by simple concepts and strong details.

 

Simple concepts.
Strong details.

My approach to content marketing is creative and analytical: based on logic, backed by research, and fueled by creativity.

Over the past 10 years, I’ve worn many hats — from planning and executing big-budget, high-stakes brand campaigns to building no-budget, high-impact content programs from the ground up.

Here’s a quick recap of what I’ve been up to:

 
 

Guideline

Content Marketing Manager | 2022 to present

Responsible for building and executing a content marketing strategy that drives organic growth and strengthens brand awareness.

❇️ Data storytelling at Guideline

 
 
 

N26

Content Manager, US | 2018 — 2021

Produced all content in support of N26’s US launch, including in-app copy, website and landing pages, editorial content, out-of-home campaigns, paid ads, social media, video, and email marketing.

❇️ #MoneyInMotion Brand Campaign

❇️ Banking the World Loves Brand Campaign

 
 
 

Mediaplanet

Content and Production Manager | 2013 — 2018

Produced 100+ content marketing campaigns annually, spanning both print and digital for clients including Paypal, HSBC, Eli Lily, Cisco, and more.

❇️ Print production at Mediaplanet

❇️ Backing Women in Business with HSBC

 
 

Meet Petunia!

Petunia is my 9-year-old pug. She likes peanut butter, sniffing strangers, and long walks to the fridge. We're a package deal. 

 

You & me

Interested in working together? Just wanna say hi? Shoot me and Petunia a note and we’ll get back to you as soon as possible.